JMRN Insights Briefing15/10/2007 Japan's Changing Consumer Drivers of Change for Luxury Brands The Nikkei Weekly28/11/2011 Fashion, cosmetics, grooming aren’t markets just for women anymore Men are gaining in importance as a potential target that several companies have recognized, and with which they are realizing success. 24/10/2011 One way or another, Japanese still love their luxury brands Luxury brands make up one of the most interesting of all consumer product segments in Japan. 12/9/2011 Dark days could lead to dawn of Japanese entrepreneurship The Global Entrepreneurship Monitor, or GEM has pointed out that in "2000-2009, Japan recorded one of the lowest rates of entrepreneurial activity amongst the world’s leading nations." 8/8/2011 In today’s world, reputations hinge on information security Two recent high-profile data breaches – at Sony Corp. and U.S. marketing firm Epsilon – have once again highlighted the critical importance of information security. 11/7/2011 Consumers seeking "three S's" as sweltering temperatures set in In the autumn of last year I reflected upon the extraordinary summer heat we had experienced, and the effect of seasonality upon near-term marketing success – or failure. This year...
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